Communication is Crucial to PTA Success

Excellent Communication with your Membership is essential to having a successful PTA year.  Your members need to know – in detail – the what, when, where and how for all of your PTA  events, meetings, fundraisers.

Depending on the needs of your school, you may use flyers, a printed or electronic newsletter, email blasts, Facebook and/or a website.

Following are some tools, guidelines, hints and tips to help you reach your members effectively.

National PTA Visual Identity Standards

These guidelines will create a distinctive, credible and sustainable messaging for all supporting PTA units, to gain their loyalty and grow our organization, resulting in the organization working together–as one team with one voice.

National PTA Style Guide

We have a duty to our members to provide reliable, legible and uniform resources. This style guide is intended to assist you in that process. In general, National PTA follows the Associated Press Stylebook, with very few exceptions

Customizing Your PTA Logo (Powerpoint)

Learn how to make your own custom PTA/PTSA logo.

National PTA’s Local Leader Kit

Login with your National PTA Profile to gain access is a comprehensive digital guide designed to help you learn the basics of running your PTA unit. Find just about everything you need as a local PTA leader.

Additional PTA Communication Tips


As stated in the PTA Visual Identity Standards, the “PTA Blue” logo color is PMS 541.  However, in some cases, you may be asked by a printer or other vendor to supply the PMS 541 equivalent in the HTML color number or the CMYK (Cyan, Magenta, Yellow and Black) ink color mix.

Remember to Submit Photos for the P&P Slide Show

Start Planning At the Beginning of the School Year

Local PTAs and PTSAs should be collecting electronic action photos of events and activities your PTAs /PTSAs are doing to make a difference in the school and or community.  The 4 or 5 photos from each unit will be edited into a slide show at the annual Presidents’ & Principals’ Luncheon held in May.

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